7 Tips for Planning an Effective Marketing Calendar
It’s a new year, and you likely have new business goals for 2023. But do you have a plan for how to achieve those goals? Do you want to not only achieve your goals but crush them this year? A well-planned marketing calendar can help. Why Your Business Needs a Marketing Calendar A marketing calendar […]
Why Brands Need to Use Caution with AI-Generated Content
I am sure by now you’ve heard of ChatGPT and other AI content-writing bots. ChatGPT has exploded in popularity recently, acquiring over 1 million users in just five days, with no signs of slowing down. There are even recent news stories about ChatGPT passing law exams with “mediocre content.” That’s impressive for a bot, but […]
7 Marketing Ideas for the 2022 Holiday Season
This holiday season spending has the “potential to shatter previous records,” according to the National Retail Federation. That is excellent news for retailers and other businesses who benefit from the increased shopping traffic during the holiday shopping season. But to stand out from the crowd, you must get creative with your holiday marketing campaigns. Read […]
7 Email Marketing Ideas for Restaurants
Email marketing is one of the easiest ways to communicate with your restaurant guests and win over new customers. In a 2022 survey by SaleCycle, 59% of respondents say that marketing emails have influenced their purchases. If you are not utilizing email marketing to promote your restaurant now, you could be missing out on the […]
9 Best Practices for Restaurant Websites
When you think of a great dining experience you may think of delectable food and aromas, an enticing ambiance, and the presence of good company. That is easy to highlight when guests are in your restaurant where they can actually see and smell the tempting dishes, experience the atmosphere, and enjoy the presence of a […]
A Guide to Digital Marketing for Restaurant Brands
You’ve perfected your restaurant menu offerings, created a welcoming atmosphere for your guests to enjoy their meal, and trained your staff to provide impeccable service. So now you can sit back, relax and watch the masses flood your location with business (and $$$), right? Well, not quite. You need to continually market your restaurant business […]