After three years of travel restrictions, stay-at-home orders, and ever-changing entry requirements, we’ve all had a lot of time to contemplate just how important travel is. Travel is our portal to the world – providing us with insights and connections, self-discovery, and self-care. With 2023 comes a renewed enthusiasm for exploration and new experiences in … <a title="Travel Trends for 2023 and Beyond" class="read-more" href="https://elmntl.co/blog/travel-trends-for-2023-and-beyond/" aria-label="Read more...

Happy New Year! With 2022 ending and 2023 already here, businesses are closing out the past year and turning their attention to what the future holds for social media marketing in the new year. With significant upheavals at Twitter and Meta this past year, the future of social media marketing may seem a little uncertain. … <a title="Social Media Trends To Watch in 2023" class="read-more" href="https://elmntl.co/blog/social-media-trends-to-watch-in-2023/" aria-label="Read...

When navigating the world of social media frequently, the last question you may ask yourself is, “How am I going to track my results?” Much effort is put into social media strategy, design, copywriting, and scheduling, but the final step, tracking results, frequently falls by the wayside. Although this step is often overlooked, it plays … <a title="5 Social Media KPIs You Should Be Tracking in 2023"...

Influencer marketing has been around for a while and is one of the most effective pillars of any brand’s marketing. With content creators and influencers engaging with their audiences on a deeper level today, now, more than ever is the perfect time for your brand to utilize influencers for your brand. Continue reading to learn … <a title="Tips to Find The Best Influencer Partners for Your Brand"...

Diversity, equity, and inclusion, commonly referred to as DEI, is something few have heard of before 2020. However, with the increase in support for #BlackLivesMatter, and communities coming together to honor the memories of George Floyd and Breonna Taylor, DEI has been tossed around, forcing brands and marketers to finally pay more attention. Before I … <a title="Go Beyond the Trends: Why DEI in Marketing Should Be...