Three Ways to Build Audience Trust with Authentic Influencer Marketing
In the age of digital marketing, consumers are constantly bombarded with advertisements. It’s impossible to scroll social media, watch TV, or listen to a podcast without getting ads. Traditional marketing strategies often struggle to engage and resonate with today’s audiences. Unlike traditional ads, influencer marketing feels less like a sales pitch and more like recommendations […]
Boost Your Brand with Laughs: How to Incorporate Humor into Your Social Media Marketing Strategy
When a brand uses humor in its marketing strategy, customers get a stronger sense of their personality. The brand feels more relatable and easier to connect to. This bridges the gap between “just another business” and “your funny online buddy”. In addition, a good laugh can break up a scrolling session, making for a more […]