Social Media Trends To Watch in 2023
Happy New Year! With 2022 ending and 2023 already here, businesses are closing out the past year and turning their attention to what the future holds for social media marketing in the new year. With significant upheavals at Twitter and Meta this past year, the future of social media marketing may seem a little uncertain. […]
5 Social Media KPIs You Should Be Tracking in 2023
When navigating the world of social media frequently, the last question you may ask yourself is, “How am I going to track my results?” Much effort is put into social media strategy, design, copywriting, and scheduling, but the final step, tracking results, frequently falls by the wayside. Although this step is often overlooked, it plays […]
Tips to Find The Best Influencer Partners for Your Brand
Influencer marketing has been around for a while and is one of the most effective pillars of any brand’s marketing. With content creators and influencers engaging with their audiences on a deeper level today, now, more than ever is the perfect time for your brand to utilize influencers for your brand. Continue reading to learn […]
Go Beyond the Trends: Why DEI in Marketing Should Be A Must-Have, Instead of A Good-to-Have
Diversity, equity, and inclusion, commonly referred to as DEI, is something few have heard of before 2020. However, with the increase in support for #BlackLivesMatter, and communities coming together to honor the memories of George Floyd and Breonna Taylor, DEI has been tossed around, forcing brands and marketers to finally pay more attention. Before I […]
10 Things To Prepare Before Working With A Web Design Agency
So, you have started your new business and have a great concept, ready to break into the market… You might think that all you need to do is call up some web designers and pitch them your idea to get a quote, but not all web developers have the same skills, quality, and availability, and […]
Social Media Marketing Tips For Restaurants
We are truly living in a digital age these days. Pretty much everything is online, and more and more businesses are getting a social media presence. If you run a restaurant, you may be wondering why you need to be on social media. After all, you may already have a website for your restaurant, and […]
All Eyes on the World Cup 2022
This year, the World Cup will be held in Qatar, the first time the tournament will be held in an Arab nation, and the first time it will be held later in the year to escape Qatar’s legendary summer heat. Not only is the timing perfect for Qatar’s weather, it’s also an excellent opportunity to […]
Social Media for Tourism: 2023’s Top Trends You Should Know
As many businesses in the travel and tourism industry re-emerge from the pandemic with leaner budgets, they’re searching for marketing solutions to strike a balance between of-the-moment innovation and cost-effectiveness. Attempting to do more with less, a proven strategy that has gained even more traction post-pandemic, continues to be connecting with consumers on social media. […]
7 Marketing Ideas for the 2022 Holiday Season
This holiday season spending has the “potential to shatter previous records,” according to the National Retail Federation. That is excellent news for retailers and other businesses who benefit from the increased shopping traffic during the holiday shopping season. But to stand out from the crowd, you must get creative with your holiday marketing campaigns. Read […]
7 Email Marketing Ideas for Restaurants
Email marketing is one of the easiest ways to communicate with your restaurant guests and win over new customers. In a 2022 survey by SaleCycle, 59% of respondents say that marketing emails have influenced their purchases. If you are not utilizing email marketing to promote your restaurant now, you could be missing out on the […]
